WEB STRATEGY • DIGITAL ONBOARDING • USABILITY TESTING • UX DESIGN
WEB STRATEGY
DIGITAL ONBOARDING
USABILITY TESTING
UX DESIGN
I’m a data-obsessed creative, a musician, a writer, a wife, a dog-mom; but one of my greatest passions (that I’m lucky enough to pursue professionally) is User Experience Design & Web Strategy Consulting.
I balance my right-brained passion for UX, design, and creative copywriting with my left-brained focus on business development, data analysis, and conversion optimization.
I help companies of all sizes—from one-woman shops to 500+ employee organizations—create digital that works. Catch me at a conference or send me a message on Instagram or Twitter
Would you buy from you?
To put it simply, I make information easy to find through easy-to-use websites and apps. I bridge the gap between what businesses want and what users need through usability testing, research, and data analysis.
Good UX is good strategy. But I help you prove it. I help stakeholders understand the underlying cause of drop-offs, opt-outs, unsubscribes, and lost opportunities, then deliver prioritized, data-backed, and actionable recommendations.
Let’s start with the big picture, then dive into the data.
I conduct extensive research of your brand, business, digital initiatives, and users, then audit, analyze, and develop a digital roadmap for optimizing the full-funnel customer onboarding, adoption, and retention experience.
Together we can turn instant opt-outs, cancellations, dead leads, and drop offs into lifelong loyalists.
Whether you’re undergoing a full-fledged redesign of your website, back-end portal, or app or need a data-driven strategy to improve customer retention, my user-centered approach distills real behavior insights into necessary action steps for your in-house execution teams.
Coming Soon!
Specializing your services is being touted today as the fool-proof way to raise your prices, attract your ideal customers, position yourself as an expert and address a specific customer need. So enough about how it helps you. How does it help those you serve?
How long should a website really take to build? Let’s first walk through the type of website you need and get a rough estimate on your timeframe to completion.
Let’s talk. I work with companies around the globe to improve customer retention. Ready to start your project?
